Ledgevel, Media façade
Sep 1, 2021, 11:42 AM
LED PIXEL FACADE
As you might know, there are many different types of façade illuminations. Digital facades, architectural facades, just to name a few. One of the most famous ones, is the led pixel facade. You might associate that with Vegas, due to it being the city of bright lights on buildings. However, in recent years, the led pixel facade has moved out of the USA. They are popping up in various places all over the world, from China to Peru, and from Dubai to the Netherlands. Lots of companies decide to use their facade to generate extra attention. But why? And why should you think about it, too?
What is a led pixel facade?
Since led pixel facades are getting more and more popular, you might already know what it is. Also, it’s all in the name already. A led pixel facade is built up from various pixels, placed on regular intervals on your facade. These pixels are made from led lights. The amount of pixels and the spaces between them can be decided upon by the building owner. It depends on the facade itself, but also on what you want to achieve by having a led facade.
Why do you want a led pixel facade
So, what do you want to achieve? That is the first question you have got to ask yourself before deciding on a led pixel facade. There are various answers, and not just “because it’s cool”. Maybe one of the following is your answer:
- Do you want your building to stand out?
- Do you want your building to display brand content?
- Do you want your building to enhance your brand personality?
If so, good news! All three can easily be achieved with a led pixel facade.
Make your building stand out
Let’s start at the top: standing out. With led lights you can make your building shine, during the day, but most importantly at night. The building becomes an eye-catcher quite quickly, and become ingrained in the minds of passersby.
Display brand content
Led lights don’t just shine one color. There are various ways to display content on them. Just look at Rotterdam Ahoy or Holland Casino Venlo, two amazing led facades that have the ability to display high quality content. And not just some random colors and shapes, but high resolution videos. Quite amazing, right?
Enhance your brand personality
Of course, your brand doesn’t start when you walk in to the building. No, your brand should already be visible on the outside. A big logo doesn’t do the trick anymore, so a led pixel facade can be the right way to go if you want to enhance your brand. You can decide if having one color lights fits best, or if you want a big media facade. Led gives you the opportunity to achieve almost everything.
There are certainly more answers to why you want a led pixel facade. But as you can see, each question leads to a different outcome. So, take some time to decide upon why. If you need help, contact our Creative Team as they are always ready for a kick start session to find your dream facade!